Carl and Jen
"I have been in the hospitality business for 25 years-I think a lot about how to best serve my clients and guests--here is what I think make Robin and Wil successful:  Be an honest dealer and be an ally for your customer-not saccharine or pushy-people appreciate sincerity  Show them a sense of urgency-it conveys respect and professionalism  Go over and above to make sure they are comfortable  Make the process customer-centric  Be highly detailed, communicate early and often, and follow up.  Genuinely thank them for their business and follow up on what went well and what, if anything, could have gone better"
First Time Sellers

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The McKee Family enjoying a cruise!

Step 1: How to Interview a Realtor

It won’t be difficult for you to find a realtor who wants to represent you.  The challenge will be in finding a good one

The realtor is you choose will be working with your single largest investment: your home. This is a high fiduciary duty – a duty of trust and confidence – so choose your realtor as carefully as you would choose an attorney.

Interview at least three agents from different firms. Look for a realtor who:

  • Is trustworthy and honorable
  • Is in the business full-time
  • Has been a successful realtor for several years
  • Has a strong sales record in your county/city
  • Knows how help clients set the right price for their home
  • Has a good track record of selling homes close to the original asking price
  • Offers an innovative and hard-hitting approach to marketing
  • Is supported by a strong home office and a good network
  • Is a good listener

Download: Interview questions to ask Realtors
What is the difference between a Realtor ® and a real estate agent?

Realtor shopping tips

  • Do interview at least three real estate agents before you sign with any of them.
  • Don’t sign with an agent based solely on friendship. Trust your instincts, but use your head.
  • Don’t base your choice of real estate agents on commission rates alone.
  • Don’t choose an agent based on his/her eagerness to agree with your asking price.
  • Don’t expect that the best realtor for you that the realtor who understands your neighborhood the best is the one who lives in your neighborhood.
  • Do check the references of the realtor you are considering signing with.

Step #2: How to Market Your House
Download: Robin Guernsey's plan to market your home